Tuesday, June 21, 2016
Tuesday, April 21, 2015
The Top 6 Reasons Homes Don't Sell and What You Can do About It
1. Is Your Home Overpriced?
The fact is, buyers -- not sellers -- ultimately determine the market value of
a home. You can ask whatever you want to, even if it well above comparable
properties in your neighborhood, but at some point it will be up to you, the
seller, to accept what the buyer thinks your home is worth.
Overpricing is the most common marketing mistake and the
number one reason homes don’t sell. When you ask an unrealistic price, it sets
in motion a process that often works against you. Here's why:- Most real estate agents, and hence the best and most qualified buyers, will see your new listing within 30 days. If it is overpriced by as little as 5-10 percent, it will be duly noted and interest in your property will wane, especially if you show no intention of coming off your asking price. You likely already priced out buyers who might have qualified for financing at a more reasonable price. Even if you manage to find a buyer at your inflated listing price, the property may not appraise at that figure and the financing will fall apart.
- Sometimes real estate agents approve or even suggest an inflated asking price to secure your listing. We call that “buying your listing”. Conversely, other real estate agent often use overpriced properties in the neighborhood to sell their own listings ("Here's what they are asking. Now would you like to take a second look at that first house I showed you?")
- If you have a house that really should be priced at $300,000 and you've got it listed at $360,000, you are trying to compete against homes that really are worth close to $400,000 and all of a sudden your home really is not competing well. It is in your best interest to compete with what is available out there among properties comparable to yours.If your home remains on the market for too long, agents and buyers may begin to wonder if there are other, perhaps more serious reasons why it isn't selling.
- It can become shopworn, the same as an outfit hanging in the window of a department store week after week.
2. Does your home “Show Well”?
Your home may be competing against new builder houses in those pristine
subdivisions out in the suburbs with their attractive prices, incentives and
community amenities. Even the best old house needs a little makeover if it
hopes to attract a qualified buyer.
The good news is most of the work will be cosmetic and
relatively inexpensive: a new coat of paint, a few attractive window boxes, a
thorough cleaning of carpets and windows.
The place may look good enough to reconsider.
Price and condition are two things that the seller can do
something about. We can advise you on where your time and money are best spent.
3. Location, Location, Location. Are you in a bad location?
Nothing has a greater impact on your home's value than its location. It can be good or bad. If you're in one of the higher-ranked
schools, added value is built in. The
point is, location rules in real estate.
If your home's location is less than desirable, your options are
somewhat limited. We can help you
accentuate the positive and eliminate the negative of your circumstances, say
by using foliage to screen off offensive adjoining properties or dampen traffic
noise.
The best way to compensate for a poor location is to reduce
your asking price or offer attractive incentives such as seller financing or a
lease option with rent credit.
4. Do You Have the Wrong Agent?
Bad agents exist: Real estate agents who mislead, misfire and misbehave.
Their bad advice can cost you plenty in time, money and the
sheer hassle of keeping the place show-ready 7 days a week.
The agent from hell will allow you to overprice your home, not
market it properly, fail to screen for qualified buyers, be unresponsive to
interest from other agents and keep you totally in the dark throughout the
process.
The biggest offender is the agent who is abrasive, arrogant
or otherwise difficult to work with. Cooperating agents may not want the hassle
of showing those listings to their prospective buyers.
5. Are You are Battling Competition or Market Conditions.
If you're trying to sell in a flat market, you're not only competing against all that vacant new construction, but against rentals as well. In this case, be prepared to settle for less than top dollar, or wait to sell until the pendulum swings once again in your favor.
We've all heard the terms "buyer's market" and "seller's
market." In real estate, market conditions are affected by any number of
external forces, some of them predictable (the weather, sort of), some of them
unpredictable (the local economy, interest rates, public optimism or
pessimism).
In a "hot" or seller's market, homes go fast.
Inventory (homes on the market) may be low, meaning less competition for you.
Chances are better that you will get your asking price in a hot market; in
fact, it is not uncommon to even be offered more than your listing price.
But in a "flat," "cold" or buyer's
market, sales slow to a trickle, inventories grow and buyers can find bargains,
especially when they know the seller is motivated (i.e., paying on two
mortgages).If you're trying to sell in a flat market, you're not only competing against all that vacant new construction, but against rentals as well. In this case, be prepared to settle for less than top dollar, or wait to sell until the pendulum swings once again in your favor.
6. Are You a Victim of Ineffective Marketing?
Gone are the days when an agent could simply place your listing with the local
multiple listing service and wait for another agent to bring a buyer.
Computers and the Internet have changed the face of real
estate. According to the National Association of Realtors, today more than 85%
of all home buyers start their home-search on-line. We are computer-savvy. We immediately launch a multi-tiered
marketing plan that includes internet platforms, social media, direct mail, open
houses, listing fliers that doesn’t stop until your home is sold.
Call us today. 44Realty Corporation is Southern California’s leader in independent real estate services, delivering an exceptional experience to our customers. We handle standard real estate sales, probate real estate and trust transactions, short sales, divorces, REO and bank owned properties.
Call us today. 44Realty Corporation is Southern California’s leader in independent real estate services, delivering an exceptional experience to our customers. We handle standard real estate sales, probate real estate and trust transactions, short sales, divorces, REO and bank owned properties.
We have a clear vision of who we are and what we want to do for our clients, ourselves, and the world we share. While the focus of that vision is helping people buy and sell their homes, the scope is far greater. No other real estate team can offer you this level of personal attention, powerful resources and proven skills.
It would be our pleasure to assist you in your next Southern California real estate transaction.
Richard Kirchnavy, California Real Estate Broker Cal BRE 01016593
Janine Kirchnavy, California Real Estate Broker CalBRE 01048899
(909) 945-3662
44Realty Corporation
1425 W Foothill Blvd #237
Upland CA 91786
How to Prepare your Home to Sell this Spring by Richard Kirchnavy
Getting over the
emotional challenge is very first step. Let go of your emotions and focus on the fact that soon this
house will no longer be yours. Try to
disassociate yourself from your home.
Think of it this way, "This is not my home; it is a house – much like
any product sitting in the inventory of a store.” Make the mental picture of yourself handing
over the keys and to the new owners! Don't
look backwards -- look toward the future.
 |
| 44 Realty | Richard and Janine Kirchnavy (909) 945-3662 |
Pack up personal items; such as family photographs and heirlooms. You don't
want potential Home-Buyers to be distracted and many times they can't see past
personal affects. You want buyers to
imagine their own family photos on the walls, and they can't do that if yours
are there.
De-Clutter!
Get a head-start on packing. People
accumulate an abundance of stuff. Here’s a helpful rule: if you haven't used it
in over a year, you probably don't need it.
If you don't need it, why not donate it or throw it away?
- Remove all books from bookcases.
- Pack up those knick-knacks.
- Clean off everything on kitchen counters.
- Put essential items used daily in a small box that can be stored in a closet when not in use.
Rearrange Closets and Cabinets.
Serious Home-Buyers may open bedroom closets and kitchen cabinet doors. If what
they see inside is clean and organized, storage space will appear larger and
more abundant.
- Alphabetize spice jars.
- Neatly stack dishes.
- Turn coffee cup handles facing the same way.
- Hang shirts together, buttoned and facing the same direction.
- Line up shoes.
Rent a Storage Unit.
Every home shows better with less furniture. Remove pieces of furniture that
block paths and walkways and put them in storage. Since your bookcases are now
empty, store them. Remove extra leaves from your dining room table to make the
room appear larger. Leave just enough furniture in each room to showcase the
room's purpose and plenty of room to move around.
Remove and/or Replace Favorite Items.
If you want to take window coverings, built-in appliances or fixtures with you,
remove them now. If the chandelier in the dining room is a family heirloom,
take it down. If the potential
Home-Buyer never see it, they won't want it. Pack those items and replace them,
if necessary.
Make Minor Repairs.
- Replace cracked floor or counter tiles.
- Patch holes in walls.
- Fix leaky faucets.
- Fix doors that don't close properly and kitchen drawers that jam.
- Consider painting your walls neutral colors.
- Replace burned-out light bulbs.
- Replace any worn bedspreads.
Make the House Sparkle!
- Wash windows inside and out.
- Rent a pressure washer and spray down sidewalks and exterior.
- Clean out cobwebs.
- Re-caulk tubs, showers and sinks.
- Polish chrome faucets and mirrors.
- Clean out the refrigerator.
- Vacuum daily.
- Mop and wax floors.
- Dust furniture, ceiling fan blades and light fixtures.
- Bleach dingy grout.
- Replace worn rugs.
- Hang up fresh towels.
- Clean and air out any musty smelling areas. Odors are a no-no.
- Go outside and open your front door. Stand there. Does the house welcome you?
- Linger in the doorway of every single room and imagine how your house will look to potential Home-Buyers.
- Examine carefully how furniture is arranged and move pieces around until it makes sense.
Check Curb Appeal.
If potential Home-Buyers won't get out of their agent's car because they don't
like the exterior of your home, you'll never get them inside.
- Keep the sidewalks cleared.
- Mow the lawn.
- Paint faded window trim.
- Plant seasonal flowers or group flower pots together.
- Trim shrubs and bushes.
- Make sure visitors can clearly read your house number.
We have a clear vision of who we are and what we want to do for our clients,
ourselves, and the world we share. While the focus of that vision is helping
people buy and sell their homes, the scope is far greater. No other real
estate team can offer you this level of personal attention, powerful resources
and proven skills.
It would be our pleasure to assist you in your next
Southern California real estate transaction.
Richard Kirchnavy
California Real Estate Broker
CalBRE 01016593
Janine Kirchnavy
California Real Estate Broker
CalBRE 01048899
(909) 945-3662
1425 W Foothill Blvd #237
Upland CA 91786
(909) 945-3662
www.44Realty.com
Tuesday, April 14, 2015
Buying or Selling a Home in Southern California? 44 Realty is your One-Stop Shop
Whether
you are interested in selling your house or buying a home, you will find
everything you need to know about Southern California real estate by visiting
our website: www.44Realty.com
Take your time and explore everything our realty website has to offer, including free MLS access to search home listings throughout Southern California, free information for home buyers and sellers, and more about 44 Realty and About Us. thanks for considering our real estate services!
44Realty Corporation is Southern California’s leader in independent real estate services, delivering an exceptional experience to our customers. We handle standard real estate sales, probate real estate and trust transactions, short sales, divorces, REO and bank owned properties.
We have a clear vision of who we are and what we want to do for our clients, ourselves, and the world we share. While the focus of that vision is helping people buy and sell their homes, the scope is far greater. No other real estate team can offer you this level of personal attention, powerful resources and proven skills.
We have a clear vision of who we are and what we want to do for our clients, ourselves, and the world we share. While the focus of that vision is helping people buy and sell their homes, the scope is far greater. No other real estate team can offer you this level of personal attention, powerful resources and proven skills.
It would be our pleasure to assist you in your next Southern California real estate transaction.
Richard Kirchnavy
California Real Estate Broker
CalBRE 01016593
Janine Kirchnavy
California Real Estate Broker
CalBRE 01048899
(909) 945-3662
1425 W Foothill Blvd #237
Upland CA 91786
www.44Realty.com
Monday, April 13, 2015
How to Choose the Right Real Estate Agent for Your Situation
HOW TO CHOOSE THE RIGHT REAL ESTATE AGENT
Having the right perspective from the start is key to a
smooth closing. Correct pricing, massive marketing exposure, and careful
qualifying prospective buyers are among the most important aspects of any sale.
Our Listing System Includes:
- Professional Assistance every step of the way by a licensed broker who is experienced and knowledgeable
- A Broker’s Price Opinion of your home using the same methodologies as licensed real estate appraisers
- A Market Conditions Report detailing value and marketing time trends, as well as market composition
- MLS Listing Syndication on the largest Realtor Boards in Southern California for maximum exposure to millions of potential homebuyers on thousands of real estate websites
- Expert Offer Analysis from a lending perspective to determine which buyers are the most apt to close escrow
- Careful monitoring of the escrow to make sure that all details of the contract are carried out to ensure an on-time closing.
We invite you to contact 44
Realty today for a free personalized market snapshot delivered to you.
There’s no obligation, and you’ll gain valuable insight of your market area and
how our team can help you make an informed decision. We’ll be happy to
meet with your or send you information via mail or email.
Providing you with comprehensive, high-quality customer
service is our top priority. So when you decide to buy or sell your home,
please contact 44Realty at (909) 945-3662. Let us know how
we can help.
44Realty Corporation is Southern California’s leader in independent real estate services, delivering an exceptional experience to our customers
We have a clear vision of who we are and what we want to do
for our clients, ourselves, and the world we share. While the focus of that
vision is helping people buy and sell their homes, the scope is far greater.
No other real estate team can offer you this level of
personal attention, powerful resources and proven skills. It would be our
pleasure to assist you in your next real estate transaction.
Richard
Kirchnavy
California
Real Estate Broker
CalBRE
01016593
Janine
Kirchnavy
California
Real Estate Broker
CalBRE
01048899
1425 W
Foothill Blvd #237
Upland CA
91786
www.44Realty.com
How to Sell a California Probate Property
PROBATE REAL ESTATE IN CALIFORNIA:
The process of selling real estate through probate or trust
is a court-regulated series of steps that must be continually monitored and
managed. Deadlines are tight and unforgiving. Documents are specialized
for the field of probate. The Court’s oversight must be honored throughout all
phases of the process: the marketing, offers, negotiations and final closing of
the property.
Click this link to review some important facts and information about Listing and Selling Probate Real Estate.
If you are considering selling real property through
probate, trust or conservatorship, then let a team of qualified, caring experts
come to your aid. It would be our pleasure to assist you in your next Southern California real estate transaction!
Richard Kirchnavy
Real Estate Broker, CalBRE 01016593
Janine Kirchnavy
Real Estate Broker, CalBRE 01048899
44Realty Corporation
1324 W Foothill Blvd #237
Upland CA 91786
For more information visit our website: www.44Realty.com
Thinking of making a move this Spring?
Thinking of making a move this Spring?
We'll let you know, what's going on in your neighborhood: specifically, how many new listings have come on the market, and how many listings have changed status or price and how much homes have recently sold. We invite you to contact us about real estate activity in your area. Call us or complete the quick Info Request Form. We’ll be happy to send you information via mail or email. Let us know how we can help.
Standard Home Sales, Probate and Trust Real Estate, Bank-Owned Properties and Short Sales:
It would be our pleasure to assist you in your next Southern California real estate transaction!
Richard Kirchnavy
Real Estate Broker, CalBRE 01016593
Janine Kirchnavy
Real Estate Broker, CalBRE 01048899
44Realty Corporation
1324 W Foothill Blvd #237
Upland CA 91786
For more information visit our website: www.44Realty.com
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